Zig Ziglar once said, “If people like you, they’ll listen to you, if they trust you, they’ll do business with you.”
If you have by any chance hired anyone ever, you will agree that the process of conducting an interview was based on the fact that you liked what it looked like they could offer while the process of hiring was because you trusted that they could work with you. In this same way, it is highly important that while branding yourself you need to ensure that you can sell trust and what better way than to control in the best of ways, people’s perception of you.
You will agree that while it’s easy to be really active on social media and ensure that you are always projecting, and engaging with content that could make people perceive you a thought leader, this effort is just the icing on the cake. If you don’t have a portfolio website, then, you have the icing, but not the cake itself. I can prove this to you in a sentence that I will ask that you permit me to capitalize. “According to Moz, the lifespan of a tweet is about 18 minutes”
From the data in the last paragraph, you can be sure that except your post goes viral, you social media post will most definitely enjoy most of its views in the first few hours and this is why it is the very first reason why you need to have a portfolio site.
There are some other reasons why you need to have a Portfolio site and I will go through them in the next few paragraphs.
Owning your portfolio site is a great way to emphasize yourself as an authority in your domain of expertise. It’s where you can easily share past, ongoing, and future projects. This can be essential in you gaining the respect that will earn you your next job.
If you properly implement SEO on your Portfolio site, you will definitely drive an amount of organic traffic to your site because believe it or not, people who want to do business with you will always look you up on the internet more often than not before finalizing their decision.
A portfolio site is also a great way to share your thought s on subject matters that are of interest to you, thereby giving you a say on the things that are fundamentally important to you.
A portfolio site will reduce the chance of you being impersonated online as it’s much easier for people to commit an identity fraud when you have little or no information that can be easily traced back to you online.
If you have still not gotten at least two reasons why you should own a portfolio site, I am not certain what can be done to convince you, however, you can drop a comment if you have some things you are not clear about and I will definitely take some time to reply you.
If you do understand why you should own your portfolio site and are ready to get started then I would recommend that you use one of the hosting plans here.